Lucerne University

Image Film

CHALLENGE

The Lucerne University of Applied Sciences and Arts approached us with the request to create a film about them as an educational institution. This should primarily be used for marketing and recruiting new students. It is shown at the annual information event and at other events. In addition, the location in the beautiful city of Lucerne and the associated extra-curricular opportunities should be pointed out.


REALISATION

The focus of the realisation is on the student. It is shown how the student life can look like at school and outside of courses. The highlight is the receipt of the graduation diploma. We deliberately chose a mood film to convey this special feeling in a certain period of life. The claim "Economics with personality" expresses that personal contact with its students is very important to the Lucerne University of Applied Sciences and Arts, but also that graduates have gained personality. Short cutdowns of the full mood film open up further opportunities to the client to advertise for their degree programs on social media, on the website or at events.


Produktion Alina Benz | Regie Maurin Crameri | Art Direction Maurin Crameri, Dominik Ruckli | Kamera Lukas Schaller, Luca Schwarz, Yannick Röösli | Beleuchter Luca Schwarz | Post-Production Luca Starace, Roman Frei | Motion Design Elia Salvisberg, Dominik Ruckli


Tasks
Conception
Shooting
Postproduction
Motion Design